From mboxrd@z Thu Jan 1 00:00:00 1970 X-Spam-Checker-Version: SpamAssassin 3.4.5-pre1 (2020-06-20) on ip-172-31-74-118.ec2.internal X-Spam-Level: X-Spam-Status: No, score=-0.0 required=3.0 tests=BAYES_20 autolearn=ham autolearn_force=no version=3.4.5-pre1 Date: 18 Aug 93 13:57:25 GMT From: world!srctran@uunet.uu.net (Gregory Aharonian) Subject: Free Hawaii trip if you buy my Ada products Message-ID: List-Id: Well, not from me, but how do you tell the difference between a competitive, free-market industry, and a customer gouging, socialist industry? Consider for example, the current marketing wars going on in the C++ community. Microsoft, Borland, Centerline and Symantec are going all out to win market share, doing things the Ada compiler vendors will never do. For example, Centerline is offering their ObjectCenter and CodeCenter C++ programming environments on a CDROM for two weeks of free use. No limitations, you can try out their entire product at no cost for two weeks, at which time an expiration date kicks in. You can also get it on tape. Their products use the Unix programming environment. Contact them at 1-800-NOW-CNTR to get a copy of their programs - if nothing else to compare their offering with what you get (or don't get ) from Ada vendors. Then consider Symantec. A challenger in the C++ compiler wars (given Borland's and Microsoft's dominance), if you buy their professional edition or upgrade from another vendor to their professional edition, (and I assume buy in some quantity, though maybe not) they will buy you two free round-trip tickets to Hawaii. Meanwhile, Borland and Microsoft are offering compiler environments with everything in them but the kitchen sink - compilers, linkers, debuggers, object browsers, reuse libraries, templates, exception handling and source code analysis tools - integrated very well in their respective environments. And more than likely Borland and Microsoft will engage in their price wars to win market share. Free use of a product, trips to Hawaii, near-CASE environments for the price of a PC compiler - this is the sign of a healthy competitive industry whose products are in demand. And the Ada compiler vendors - do we see free limited use of their product, great marketing promotions, large environments at reasonable prices, and even more simply, just showing up at non-Mandated shows? NYET. The Ada community - well I hope everyone has a good time at the Tri-Ada love fest next month. It's going to absolutely nothing to help promote Ada outside the Mandated world, do nothing to expose Ada to the managers outside the Mandated world making their programming language decisions. Nothing. Every wonder why at non-Mandated OO,CASE, etc trade shows at best only one Ada company shows up, while at Tri-Ada there will be over 40? -- ************************************************************************** Greg Aharonian srctran@world.std.com Source Translation & Optimization 617-489-3727 P.O. Box 404, Belmont, MA 02178