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Date: 5 Jun 93 03:42:17 GMT
From: cis.ohio-state.edu!magnus.acs.ohio-state.edu!usenet.ins.cwru.edu!agate!sp
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mfeldman@ucbvax.Berkeley.EDU  (Michael Feldman)
Subject: Re: HOW TO MAKE ADA MORE
Message-ID: <1993Jun5.034217.18196@seas.gwu.edu>
List-Id: <comp.lang.ada>

In article <1556.237.uupcb@nitelog.com> michael.hagerty@nitelog.com (Michael Ha
gerty)  writes:
>On Wed, 2 Jun 1993, Michael Feldman posted to All:
>
>MF. Meridian makes a small profit selling their compilers to students, at
>  . onesies retail prices of $99-199, depending on features. I don't think
>  . Meridian has tested the elasticity in dropping their commercial prices to,
>  . or slightly above, student levels, which would put them in direct
>  . competition with Borland products, and certainly with the high-end
>  . "professional" C-family compilers.
>
>I believe that they did once test the elasticity of pricing on their Mac
>product ($99) and managed to move very few compilers.  I am not certain
>whether this is because of the product, the interface, the marketing or
>the fact that quiche eaters (Mac users) do not use Ada...  [Oh, is this
>going to bring on the flames...]
>
I don't recall their dropping their _commercial_ price to $99. That was
certainly the student price, and still is, more or less (oh, OK, $129.).
Actually, on both the Intel and Mac platforms, the hardware has caught up.
Given that the typical Mac is now a decently fast 68030, I think it's time
to wake that compiler up. I use it now and then, and it's pretty good. I'd
like to see a "thicker" binding like the Think C++ class libraries.

Mike Feldman